Indra Nooyi †Leadership Style Essay

Indra Krishnamurthy Nooyi, who is a woman comes from India, she is a controlr and leader of PepsiCo Incorporated. At her age of 50, she became the CEO. Leader is a fibre of a team or organization, the ideas he/she thinks about and the strategy he/she decides will play an important role in a group. In addition, being a prospering leader gener altogethery needs to puddle more high requirements, such as the managerial knowledge, communicational skill, yeasty ability and especi ally his/her leaders title. There is no doubt that Nooyi nooky be equal to such a great position instantly because she not only is equipped with these conditions but alike she has an excellent leaders style. According to Darling and Leffels (2001) framework, this paper will evaluate how Indra Nooyi develops her leaders style of Analyzer and Director and become a successful as substantially as effective leader.Kreitner and Kinicki (as cited in Darling & Leffel, 2001, p356) state lead is a process where on individual guide and assist a group to achieve a common goal. Being a successful leader, he/she should have profound knowledge as well as skills. Additionally, leaders is distinguished form charge and this distinction is crucial. Kotterman (2006) explains that to management is that winning responsibility to accomplish and conduct the tasks as well as target. However, he excessively states that to lead means to direct and influence by an work on as well as opinion. Furthermore, Darling and Leffel (2001) point out that leadership styles undersurface be segmentationified into four types which accept Analyzer, Connector, Director and Creator, all of which atomic number 18 various. However, opposite leaders and styles be required in different situations, which is what Morrison (2000) illustrates that different leadership styles generate different influence and significance on the entrepreneurial spirit.According to Darling and Leffel (2001), by analyzing the four main leader ship styles, Indra Nooyi, CEO of PepsiCo, could be regarded as an Analyzer. Analyzers generally are system, cautious. Searching development and collecting a large number of data are ever required before analyzers performing tasks. Analyzers also are diligent, objective. They always are not emotionally and they can control themselves well. In addition, analyzers generally manage clearly and orderly, when confronting with the badsituations or major problems they will not well compromise (Darling & Leffel, 2001). Nooyi is such a type of leadership. In 1994, Nooyi analyzed the securities industry and she found that the growth rate of Fried food and quick meals which are un salubrious food of the restaurant industry gradually developed lento because people started to focus on healthy eating and nutrition problems. Then, Nooyi resolutely proposed to spin out the food and beverage business, split over the can business at the same time and propensityed them individually, all of whic h can crucify the fixed capital and promote the overall influence of PepsiCo (Jagannathan, 2009).Moreover, Nooyi identified the grocery and recommended that stop in carbonated beverages tend to be saturated foodstuff competition environment and open up new fruit drinks food market as she considered that promoting healthy food and drink is very significant for construction PepsiCos target image. In 1998, Nooyi acquired Tropicana which is fruit juice accompany brand and intersection point line (Hays, 1998). In addition to a Director style, Nooyi also could be considered as a Director. As Darling and Leffel (2001) explain the style of director is pragmatic they are clear about their tasks and goals and are qualified to work steadfastly in accordance with this direction. What is more, they always indemnify trouble to the results. Director is confident and determined they not only like to assume new challenge but also have the courage to defer risks.As a CFO, in 2001, under t he direction of Nooyi, Pepsi Company effected the acquisition of ally Oats (Quaker Qats) 2002 R & D efforts to develop healthy products and all the products are divided into three categories the beneficial class (good for you), health class (better for you) and fun (fun for you), as a consequence, PepsiCos non-carbonated beverage industry in the world to occupy a market share of 25%, 1.5 measure that of the major competitors of Coca-Cola. After Nooyi became CEO of PepsiCo, She began to pay attention to PepsiCo products health and fit concept through the acquisition and product innovation, further enrich the product line. Specific measures are successfully merger and acquisition Stacys Bagel, pocket bread Chips, Izze carbonated drinks business in North America, there are also including fruit and vegetable juice drinks ( Jagannathan, 2009).Nooyi not only can be considered and regarded as a successful manager but also can be an effective leader. To illustrate Nooyis effectiveness,l ooking back on the performances that Nooyi achieved, for example, when Nooyi was SVP, due to her strategy measures that are logical, serious and thorough, the profits of sales of the company were grown a lot, which rose from US$ 20,337 million in 1996 to US$ 26,935 million in 2001 (Jagannathan, 2009). What is more, Jagannathan (2009) mentioned that during that period Nooyi as CFO, the growth of sales of the PepsiCo change magnitude from US$ 25,112 million in 2002 to US$ 35,137 million in 2006. nearly importantly, with the great efforts of Nooyi, PepsiCo Company has been built up a positive and healthy brand as well as image around the world.In conclusion, by synthesizing the explanation of Darling and Leffels (2001) framework, it is obvious that the characters of Nooyis abstract as well as direction are showed extremely well. Those strategies which include the spin-in of food and beverage business, the acquisition of Tropicana as well as Quaker Oats all prove Nooyi has highly kee n analysis ability and long vision. Undoubtedly, Nooyi plays a curial role in Pepsico Company, without the smart analysis as well as audacious decision of Nooyi, and if Nooyi do not focus on vision as an Analyzer and Director, PepsiCo may not obtain such great achievements. In the future, people believe that Nooyi will develop and assure PepsiCo Company more and more efficiently with her performance with purpose strategy.References listDarling, J. & Leffel, A. (2009). Developing the leadership Team in an Entrepreneurial Venture A case Focusing on the Importance of Styles. _Journal of Small Business and Entrepreneurship_, 23(3), 355-371.Hays, C. (1998, July 21). Pepsico to pay $3.3 Billion For Tropicana. _The New York Times_, p.1. Retrieved formhttp//www.nytimes.com/1998/07/21/business/pepsico-to-pay-3.3-billion-for-tropicana.htmJagannathan, R. (2009). Leadership-The Indra Nooyi Way. _IBS center formanagement Research_. Retrieved form http//www.icmrindia.org/casestudies/catalogue/L eadership%20and%20Entrepreneurship/LDEN058.htmKotterman, J. (2006). Leadership versus management What s the expiration?_The Journal for Quality and Participation_, 29(2), 13-17. Retrieved formhttp//search.proquest.com.libraryproxy.griffith.edu.au/docview/219091679?accountid=14543Morrison, J, A. (2000). Developing a Global Leadership Model. _Human Resource Management_, 39(2&3),117-131.Doi 10.1002/1099-050X